Grow your business
A new menu, a partnership, a season to prepare: the hours you no longer spend writing go to your projects.
LE MOT JUSTE — SIGNATURE · REPLIES TO CUSTOMER REVIEWS
Your reviews, in good hands.Every reply finds the right words. You keep your time.
We reply to your customer reviews with care, analyse what they say about you, and deliver a file ready to publish every month. You grow your business.
Send us one review you received: you get the written reply, free, with no commitment and no payment.
- 100%
- of your reviews get a careful reply, even the most delicate ones, within your plan’s limit
- 48 h
- (working hours) to receive your replies, ready to publish
- No access
- to your Google account: you publish yourself
As a bonus, time given back: about 76 h a year for 20 reviews a month (estimate: 13 min per careful reply, 25 min per delicate review, plus the monthly analysis; a delicate negative review often takes much longer). Calculate your own case just below.
YOUR TIME, IN FIGURES
How many hours
do your reviews take?
Reading a review, finding the right tone, answering criticism calmly: it is time taken from your trade. Move the sliders.
—hours given back every month
—hours given back per year
—working days per year
Recommended plan : Signature See the plans →
Estimate: 13 min per positive or neutral review, 25 min per critical review, plus 1 h of analysis above 10 reviews. One working day = 7 h.
And a delicate negative review often takes much longer.
WHAT YOU DO WITH THIS TIME
Time given back
goes to your business.
Look after guests in person
A warmer welcome, one more conversation at the counter: that is where tomorrow’s reviews are born.
Lead your team
The monthly report tells you what works and what does not. You share it with your team, figures in hand.
WHY NOT DO IT YOURSELF?
You could.
Here is why our clients trust us with them.
No review forgotten
During the rush or on holiday, every review gets its reply within 48 hours. Complaints no longer sit unanswered for weeks.
The right words, even in the heat of the moment
A reply written in irritation does more harm than the review itself. We answer calmly, without denying or promising.
A listing that builds trust
Your future customers read your replies before booking. Careful, personal replies reassure them far more than a “Thanks!”.
What your reviews really say
Every month: your strengths, recurring complaints and what to improve first — an outside view you cannot give yourself.
In every language
Your foreign guests get a reply in their own language, carefully proofread. Ideal for hotels and tourist venues.
More reviews, by the rules
A QR card and ready-made messages to ask every customer for a review, with no reward, as Google requires.
And as a bonus, time given back: about 76 h a year for 20 reviews a month. Calculate my time saved →
A SIMPLE SERVICE, FROM START TO FINISH
Less time writing.
More care in every reply.
You know your business.
We help you find the right wording.
Choose your plan and send us the link to your reviews.
Choose the plan that suits you, then simply send us the link to your reviews: Google, TripAdvisor, Booking or another platform. That is all we need.
We take care of everything.
We collect your reviews, write each reply in your business’s tone, have it proofread and prepare your monthly file. Sensitive situations are flagged to you.
You review, you publish.
You receive your file by e-mail: replies ready to copy, dashboard and QR kit depending on your plan. Nothing is published without you.
THREE MONTHLY PLANS · NO COMMITMENT
Choose your level
of support.
Prices per business. Each month is confirmed with you: no automatic debit.
LAUNCH PRICE Guaranteed for as long as you stay subscribed: your price will not change, even when our rates go up.
FOUNDING CLIENTS OFFER · FIRST 10 BUSINESSES
Your old unanswered reviews, caught up at our expense.
For the first 10 businesses that join us, we also reply, free of charge, to your last 10 unanswered reviews, delivered with your first file. You start with an up-to-date reviews page, and your launch price stays guaranteed.
Valid with a subscribed plan, once per business, for the first 10 confirmed orders. Terms in article 5 of our terms of sale (in French).
I want this offer ↗01 · ESSENTIAL
Essential
Never leave a review unanswered again.
39€ excl. VAT/ month
No commitment · stop any month
or €390 excl. VAT / year · 2 months free · 12-month commitment
- For whom
- Craftspeople, beauty salons, local shops · up to 10 reviews a month.
- Time saved
- ≈ 2–3 h a month (estimate)
Every month, you receive
- 10 personalised replies, ready to copy
- PDF file: monthly summary and every review analysed
- Tone sheet that sounds like you
- 1 round of corrections
- Tracking sheet (Excel)
RECOMMENDED
02 · SIGNATURE
Signature
Turn your reviews into your best shop window.
69€ excl. VAT/ month
No commitment · stop any month
or €690 excl. VAT / year · 2 months free · 12-month commitment
- For whom
- Restaurants, salons, busy shops · 10 to 25 reviews a month.
- Time saved
- ≈ 6–8 h a month, almost a full day (estimate)
Every month, you receive
- 25 personalised replies, ready to copy
- Everything in Essential, plus:
- Satisfaction report: ratings, strengths, complaints, guest quotes
- 3 concrete recommendations
- A6 QR card to print and messages to ask for reviews
- 2 rounds of corrections
03 · EXCELLENCE
Excellence
Manage your reputation like a brand.
129€ excl. VAT/ month
No commitment · stop any month
or €1,290 excl. VAT / year · 2 months free · 12-month commitment
- For whom
- Hotels, busy restaurants, multi-platform · 25 to 40 reviews a month.
- Time saved
- ≈ 10–12 h a month, over a day and a half (estimate)
Every month, you receive
- 40 personalised replies, ready to copy
- Everything in Signature, plus:
- Trends compared with the previous month
- Improvement plan: actions, deadline, effort, indicator
- 5 concrete recommendations
- A6 card + A4 poster to print
- 3 rounds of corrections
A month of reviews handled, without spending your evenings on it: every reply is proofread by a person before it reaches you.
Not sure yet? Send us one review: we show you the reply, free and with no commitment. Try it on one of my reviews ↗
Rounds of corrections, simply
One round of corrections = one single sending, preferably by e-mail (or on WhatsApp), with a screenshot of the replies to change and what you would like changed. We send the corrected replies back within 24 working hours.
Example An e-mail with a screenshot of replies 3 and 7 and “mention Paul’s first name; shorter for 7” → 1 round used.
- A correction does not use your reply quota.
- A new review is not a correction: it counts in the quota.
- Unused rounds do not carry over to the next month.
Essential: 1 round · Signature: 2 rounds · Excellence: 3 rounds a month
Sensitive reviews (health, disputes, discrimination…) are always checked by a person. We do not guarantee any increase in rating or revenue.
WHAT EACH PLAN INCLUDES
Compare the plans
| Service | Essential €39 excl. VAT | Signature €69 excl. VAT | Excellence €129 excl. VAT |
|---|---|---|---|
| Replies included per month | 10 | 25 | 40 |
| Professional PDF file | ✓ | ✓ | ✓ premium |
| Tracking sheet (Excel) | ✓ | ✓ | ✓ |
| Replies ready to publish | ✓ | ✓ | ✓ |
| Monthly satisfaction report | — | ✓ | ✓ in-depth |
| Strengths and dissatisfaction | — | ✓ | ✓ + trends |
| Personalised recommendations | — | 3 | 5 |
| Prioritised improvement plan | — | — | ✓ |
| Google QR kit | — | A6 card | A6 card + A4 poster |
| Rounds of corrections | 1 | 2 | 3 |
EXTRA PACKS
A busier month?
Add replies.
Without changing plans: a simple message by e-mail or WhatsApp is enough. The quota is added once your request is confirmed, never automatically.
+10 replies
€25 excl. VAT
Included in the month’s file.
+25 replies
€49 excl. VAT
For a season or an event.
Packs add replies; they do not include an additional report.
SOMETHING CONCRETE, BEFORE YOU DECIDE
See our approach.
Then judge it on your reviews.
A clear file. Your replies ready to copy. Recommendations and materials when your package includes them.
Complete samples, fictitious business.
Le Bistrot des Halles, its reviews and its Google link are invented to show you exactly what you receive: layout, tone sheet, replies with points to check, review audit and QR kit. Not a client, not a reference. Documents in French.
SAMPLE · FICTITIOUS BUSINESS
PDF file, Excel sheet, replies to copy, QR kit. ↗
PDF file, Excel sheet, replies to copy, QR kit. ↗ESSENTIAL
↗Your monthly replies, ready to publish
PDF file · Excel dashboard · Texts to copy (in French)
SIGNATURE · RECOMMENDED
↗Replies, monthly report and QR kit
Satisfaction report · 3 recommendations · A6 QR card
EXCELLENCE
↗Premium report and improvement plan
Trends · 5 recommendations · Prioritised plan · A4 poster
Leaf through the Excellence file
Six pages taken from the full sample (22 pages, in French). Every figure and quote comes from the reviews processed: nothing is added.
Sent by e-mail, in one tidy folder: 01 PDF file · 02 Excel dashboard (progress and monthly figures calculated automatically) · 03 One text file per reply · 04 QR kit (A6 card, A4 poster, vector QR, messages).
FICTITIOUS EXAMPLES
See the difference
a professional reply makes.
Choose a sector and a review type. Each example explains the strategy behind the reply.
Reviews and businesses invented for illustration: they are neither real Google reviews nor testimonials.
ILLUSTRATIVE SCENARIOS — NOT TESTIMONIALS
Concrete cases
Three typical situations, with invented businesses, to show what the plan changes day to day. Times are estimates, not results measured at a client.
Restaurant · 20 reviews a month · Signature
- Situation
- A manager answers on Sunday evenings, when she has time. Complaints about waiting go unanswered for weeks.
- What they receive
- 20 replies ready the same day, the 5 critical ones flagged first, a report showing waiting comes up in 3 reviews, and a QR card for the counter.
- Time saved (estimate)
- ≈ 5–6 h given back per month (estimate: 20 replies, 5 of them critical, and the report).
Hotel · 35 reviews a month · Excellence
- Situation
- A manager receives reviews on Google, Booking and TripAdvisor. Remarks about noise and breakfast repeat with no action plan.
- What they receive
- Replies adapted to each platform, a prioritised improvement plan (noise, breakfast, information), the indicator to track next month and an A4 poster for reception.
- Time saved (estimate)
- ≈ 9–10 h given back per month (estimate: 35 replies, the analysis and the plan).
Beauty salon · 8 reviews a month · Essential
- Situation
- An independent beautician does not dare answer a negative review, afraid of making things worse.
- What they receive
- A calm, measured reply, checked with care because it is sensitive, and warm replies for happy clients, following a tone sheet that sounds like her.
- Time saved (estimate)
- ≈ 2 h given back per month, and a delicate reply she no longer writes alone.
CUSTOM SIGNATURE
Several businesses
or more than 40 reviews a month?
Hotels, restaurant groups, multi-site brands: custom volume, reports per site, consolidated analysis and dedicated support. Pricing on quote.
- Volume suited to your activity
- One report per site + an overview
- Recommendations per site
- A single point of contact
YOUR OPINION OF LE MOT JUSTE
Your opinion matters too.
30 seconds is enough. We read every message; with your consent, your review may be published on this page. How we verify and publish reviews (in French)
YOUR QUESTIONS
Everything should be clear.
Can I pay yearly?
Yes: you pay for 10 months and get 12 months of service, i.e. 2 months free (€390, €690 or €1,290 excl. VAT a year). A paid year is a 12-month commitment; the launch price applies too.
What is the launch price?
Our first clients keep their price (€39, €69 or €129 excl. VAT a month) for as long as they stay subscribed, even when our rates increase for new clients.
How do we communicate?
We mainly work by e-mail, at [email protected]: you send us your reviews, we send back your file. You can also message us on WhatsApp at +33 7 77 96 03 61.
How do quotas and packs work?
Each plan includes a number of prepared replies per month (10, 25 or 40). If you receive more reviews, you can request a 10- or 25-reply pack by e-mail or WhatsApp: it is added after confirmation, never automatically. Unused replies do not carry over.
Can I stop my plan?
Yes. Plans are monthly with no minimum term: you can stop renewal for the next period with a simple message (e-mail or WhatsApp). At launch, each period is confirmed and paid with you; there is no automatic debit.
Why choose this service rather than a tool on its own?
You entrust us with defining your tone, preparing and proofreading the replies, and you receive a file you can actually use. With Signature, the audit and the review-request kit complete this work. Compare the examples and the scope with your needs; some tools also offer support. Here, you keep control over approving and publishing your replies.
Do you publish the replies for me?
At launch, we prepare and check the file, then send it to you. You keep the final check of the facts and the publishing. No access to your Google account is needed for this service.
What is the turnaround time?
Your file is sent to you by e-mail within 48 working hours of receiving your reviews. Corrections are sent back within 24 working hours.
What is the QR code for?
One QR code per business opens the Google page to leave a review. You can display the card in a stand at your counter. In an email or on WhatsApp, the clickable link is more practical. No rewards, and no selecting only happy customers.
What if a reply does not suit me?
You use a round of corrections: send us, preferably by e-mail (or on WhatsApp), a screenshot of the replies to change with what you would like changed. We send them back corrected within 24 working hours. Essential includes 1 round a month, Signature 2, Excellence 3. A correction does not count in your quota.
What is the Excel dashboard?
A file delivered with every dossier: one line per review with the reply to copy, a “Published” box to tick, and a tab that calculates your monthly figures by itself (replies published, still to do, average rating).
Which languages do you reply in?
In every language: each review gets its reply in its own language (French, English, Spanish, Italian, German, Portuguese…). Ideal for hotels and tourist venues. Every reply is proofread before delivery.
PREPARE MY ORDER
Six steps,
no online payment.
Choose your plan and describe your business. We confirm the plan and payment with you, then your file arrives within 48 working hours of receiving your reviews.
✓ Your request goes by e-mail (or WhatsApp), nothing is paid
✓ No Google password requested
✓ A free sample on one review if you are unsure
Request with no commitment or payment. Our terms and conditions of sale (in French) apply once your order is confirmed.
Ask for a free sample by e-mail →DIRECT CONTACT, BY E-MAIL
Let’s talk about your reviews.
A question about a plan, a delicate review or your first file? We mainly work by e-mail; you can also message us on WhatsApp.
Write to us[email protected]↗Or on WhatsApp · 07 77 96 03 61 ↗Reply within 24 working hours.